IP Strategy
| Reference number | |
| Coordinator | TRACKLIB HOLDINGS AB - Tracklib Holding AB |
| Funding from Vinnova | SEK 100 000 |
| Project duration | June 2019 - November 2019 |
| Status | Completed |
Important results from the project
The project´s aim to establish an increased understanding of Tracklibs IP and how these can be protected and exploited has been fulfilled. A strategic plan has been developed, with the help of an external expert consultant, for the company´s IP. The project´s objective to formulate a strategic plan to protect and develop the company´s IP is fulfilled. As a result, value creation and competitiveness have been increased and measures have been taken to improve the protection of trademarks, relevant domains, trade secrets and patents.
Expected long term effects
Following the strategic plan that has been developed, the focus on IP protection will be directed to the areas where it is best possible to provide protection, value creation and competitive advantages. The company´s basic IP is achieved with the help of its own expertise via agreements with record companies and publishers with the right to sub-license. Further, measures have already been taken to improve the protection of trademarks, relevant domains, trade secrets and patents, as a consequence of the project.
Approach and implementation
The work has been carried out by an external expert consultant who has studied material and conducted several interviews with key personnel. Discussions have thereafter been held based on preliminary results and a final report has subsequently been submitted orally as well as in writing (attached).