AI chatbot - personal trainer for activity and nutrition coaching at home
Reference number | |
Coordinator | GuineaPig Health Technologies AB |
Funding from Vinnova | SEK 300 000 |
Project duration | July 2020 - December 2020 |
Status | Completed |
Venture | Innovative Startups |
Call | Innovative Startups step 1 spring 2020 |
Important results from the project
Our goal for the project was to further develop our AI chatbot for exercise and nutrition advice from home, and to validate which channels work best to reach potential customers. Through the project´s activities, we succeeded in building our business by finding a market, as well as verifying and validating our value proposition and business model in this market. We gained new customers, revenue streams, and our first international customer. At the same time, we worked on sustainability issues where we focused on UN sustainability goals #3 and #3.4 for 2030.
Expected long term effects
We started our project with the intention of accelerating our development of our AI chatbot, which is a personal trainer for exercise and nutrition advice from home, to coach people for a healthier diet and increased physical activity. During the project, we tested different channels to reach potential customers and partners, and further developed our product. This led to reduced risk in our business model, new customers, financiers and partners, as well as a stronger position with new lessons learned in the company.
Approach and implementation
Through our activities to validate channels, we discovered that our value proposition received great interest from other companies. We realized that we could offer our product as a wellness benefit to help their employees stay healthy, happy and engaged, especially when they work from home. Our activities for further development of our AI chatbot worked great in Slack to help employees with their wellness. We also managed to improve our AI chatbot´s advice and individual adaptation, and expanded our recommendations for both nutrition and exercise.