Swedish companies can become key players in the US green transition

Published: 25 March 2022

As part of both contributing to address global climate change and promoting Swedish exports, Green Transition Initiative is now being launched. A new organization on site in the USA will promote the introduction of Swedish innovations and accelerate cooperation in research and innovation. Behind the initiative are Business Sweden, the Swedish Energy Agency, Vinnova and the Swedish Embassy in Washington.

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By gathering resources under a common umbrella with its own budget, Green Transition Initiative (GTI) will act as a hub for Swedish and American companies, authorities and partner organizations. The purpose is to increase the impact of the participating organizations' existing activities, run new own initiatives and take a collective approach to the Swedish the offer in green technology.

- With this initiative, we want to give Swedish companies better opportunities to grow in the US and strengthen Sweden's position as a leader in green, sustainable and innovative solutions, says Jan Larsson, CEO of Business Sweden.

The initiative's objective is to accelerate the introduction of green technologies in the United States in transportation, energy and industry, as well as cities and buildings, and to increase bilateral trade, investments and cooperation in research and innovation for green conversion.

- Sweden's most important funding for the urgent climate change is sustainable innovative solutions. This initiative strengthens Sweden's conditions for making a difference, by intensifying collaborations in academia, industry, startups and the public sector with one of the world's strongest innovation countries. ” says Darja Isaksson, director general of Vinnova.

President Bidens's ambitious climate goal of achieving net zero emissions by 2050 makes the US an important player as the world switches to more sustainable and technologically advanced solutions. Partnerships with innovative countries at the forefront of sustainability will be important for the United States to achieve its goals.

Sweden is well positioned to contribute to the green transition in the United States. Swedish companies have a high level of expertise in sustainability and innovative solutions for transport, energy and industry, and the collaboration between academia, business and the public sector on green conversion is strong.

- Sweden is one of the most advanced and innovative countries in green technology, energy efficiency and fossil-free industry, and we have a lot to contribute to the global energy transition. With the collaboration in Green Transition Initiative, we support the Swedish innovation sector at home, says the Swedish Energy Agency director general Robert Andrén.

The initiative will initially fill four positions, of which three are based in Washington DC and one in Silicon Valley. Business Sweden, Vinnova and the Swedish Energy Agency have together set aside a budget of SEK 9 million annually during the project's duration.

GTI will be launched on March 31 in the US in connection with an event that the American think tank Atlantic Council is broadcasting virtually.